WNS-Vuram Named a ‘Leader’ in the 2024 ISG Provider Lens™ for Intelligent Automation Services – Europe & U.S.

Read | Jan 10, 2025

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ISG Provider Lens Quadrant Report

Key Points

ISG’s 2024 Provider Lens™ for Intelligent Automation Services has named WNS-Vuram a ‘Leader’ in the Intelligent Enterprise Automation (IEA) quadrant for both Europe and the U.S. and in the Next-Gen Automation quadrant for Europe. This recognition underscores WNS-Vuram’s comprehensive product and service portfolio, strong market presence and established competitive positioning.

The intelligent automation landscape in Europe and the U.S. is advancing, driven by a shared focus on operational efficiency and enhanced customer experience. Both regions are transitioning from traditional robotic process automation to advanced solutions like hyperautomation and Generative AI (Gen AI), with strong adoption across industries like finance, healthcare and manufacturing. However, both regions face challenges in scaling automation, requiring robust governance to address data privacy, security and bias concerns.

WNS-Vuram’s intelligent automation capabilities are powered by:

Hyperapps Accelerator: The Hyperapps accelerator rapidly identifies and delivers intelligent automation use cases, leveraging dedicated program teams, development squads and test teams.
Comprehensive Hyperautomation Services: WNS-Vuram offers an extensive portfolio of hyperautomation services spanning process discovery and analytics, process automation, Intelligent Document Processing (IDP) and Gen AI. Proprietary solutions like SKENSE and deep domain expertise across key industries complement these services.
Design Expertise: WNS-Vuram offers customized user interfaces for low-code applications and design libraries aligned with client branding to ensure seamless user experiences.
Advancements in Gen AI: WNS-Vuram is significantly investing in enhancing capabilities in areas such as IDP, Gen AI-powered copilots, fine-tuning of large language models, agentic automation, and data analytics and reporting. It has developed over 30 Gen AI and ML related products and is a strong advocate for private AI models, integrating Gen AI and deep learning-based AI models into hyperautomation workflows.

Mark Purdy, Principal Analyst at ISG, and Ashwin Gaidhani, Research Partner at ISG, share their thoughts on WNS-Vuram’s position across two global quadrants:

IEA (Europe):

“\WNS-Vuram’s Hyperapps offering and extensive portfolio of automation solutions position it as a leader in IEA services in Europe.

Next-Gen Automation (Europe):

WNS-Vuram is investing significantly in enhancing its GenAI capabilities, skills and assets across the hyperautomation stack, making it a leader in next-gen automation in Europe.

IEA (U.S.):

WNS-Vuram’s enterprise automation services integrate domain expertise with customized industry solutions, leveraging proprietary technology and industry-leading platforms to achieve measurable business outcomes.

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FAQs

1. What does it mean for WNS-Vuram to be named a Leader in ISG’s Intelligent Automation Services report?

Being named a Leader in ISG’s 2024 Provider Lens™ for Intelligent Automation Services means WNS-Vuram demonstrated strong market relevance, technical depth, and enterprise-scale delivery capability across Europe and the U.S. ISG evaluates providers on criteria such as solution maturity, innovation, customer impact, and ability to deliver measurable outcomes. This recognition signals that WNS-Vuram goes beyond task-level automation to help enterprises build intelligent, scalable, and governed automation ecosystems.

2. How is intelligent automation evolving beyond traditional RPA in Europe and the U.S.?

In both Europe and the U.S., intelligent automation is moving beyond standalone RPA toward hyperautomation, which combines process discovery, AI, low-code platforms, intelligent document processing, and Generative AI. Enterprises are now focused on end-to-end automation, faster time to value, and improved decision-making—not just cost reduction. At the same time, organizations must address data privacy, security, and AI governance, making scalable and well-orchestrated automation frameworks essential.

3. What capabilities helped WNS-Vuram stand out in the Intelligent Enterprise Automation and Next-Gen Automation quadrants?

WNS-Vuram stood out due to its Hyperapps Accelerator, comprehensive hyperautomation services, and strong investments in Gen AI and agentic automation. ISG highlights the company’s ability to combine proprietary solutions, industry platforms, and deep domain expertise with design-led, low-code experiences. Its growing portfolio of Gen AI-powered solutions—such as AI copilots, private AI models, and advanced IDP—enables enterprises to automate complex, judgment-intensive processes at scale.

4. Who should read or download the ISG Intelligent Automation Services report?

This report is particularly valuable for CIOs, COOs, automation leaders, and digital transformation decision-makers evaluating intelligent automation partners. It offers independent insights into provider capabilities, market trends, and regional differences across Europe and the U.S. Organizations looking to scale automation responsibly—while integrating Gen AI into core operations—will find the analysis useful for both strategic planning and vendor shortlisting.

5. How does WNS-Vuram help enterprises scale intelligent automation beyond pilot projects?

WNS-Vuram helps enterprises move from isolated automation pilots to enterprise-wide scale by combining structured process discovery, strong governance models, and modular automation architectures. Its Hyperapps Accelerator enables rapid identification and prioritization of high-impact use cases, while dedicated delivery and testing teams ensure consistency and speed. This approach allows organizations to scale automation programs while maintaining security, compliance, and long-term sustainability.

6. How does WNS-Vuram address AI governance, data privacy, and risk in Gen AI–driven automation?

WNS-Vuram embeds governance-by-design into its intelligent automation and Gen AI initiatives. This includes support for private AI models, controlled data access, bias mitigation frameworks, and secure integration of Gen AI into automation workflows. By aligning automation programs with enterprise risk, regulatory, and data privacy requirements—especially across Europe and the U.S. — WNS-Vuram helps organizations adopt Gen AI responsibly while delivering measurable business value.