Key Points

As enterprises strive to be data-driven, they need robust strategies to turn data into tangible business value. Simultaneously, they are grappling with fluctuating marketing dynamics, a shortage of skilled talent and the pressing demand for resource optimization. Thus, investing in technologies like data management, business intelligence, analytics and Artificial Intelligence (AI) to make agile decisions, adeptly manage risks and achieve enhanced outcomes is vital.

This IDC Spotlight, sponsored by WNS, delves into how adopting an integrated platform combined with a comprehensive services approach can expedite organizational transformation. By doing so, businesses can achieve their desired outcomes and maximize returns from their enterprise intelligence investments.

The Spotlight showcases the Unified Analytics Platform as a prime example. This cloud-based, integrated platform combines data management, domain analytics and proprietary AI / machine learning models with major public cloud platforms. The paper emphasizes how WNS Triange (the AI, Analytics, Data and Research practice of WNS) harnesses the United Analytics Platform to accelerate the deployment of data, analytics and AI solutions for clients.