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Co-creating a Smarter Data Foundation to Enable AI-led Innovation

Read | Jul 15, 2025

AUTHOR(s)

A WNS Perspective

Key Points

  • A global tech leader faced strategic and operational inefficiencies due to fragmented internal data systems, unclear ownership and limited readiness for enterprise-scale AI adoption.
  • WNS Analytics co-created a comprehensive data transformation blueprint, integrating human-led design, governance frameworks and future-ready technologies to unify data, define accountability and streamline workflows.
  • The engagement delivered a 95 percent reduction in data ownership ambiguity, 70 percent+ improvement in data proficiency and positioned the enterprise for scalable AI adoption and faster, insight-driven decisions.

Industry Landscape
Evolving Data Needs Demand Strategic Convergence

The client, a global tech leader, identified major inefficiencies in its internal data operations that were impacting product development and customer-facing services. Despite having enterprise platforms in place, the company lacked a cohesive internal data strategy, leading to operational silos, inconsistent insights and limited readiness for enterprise-scale AI adoption.

The Client Challenge
Gaps in Data Strategy Slowed Insight and Innovation

The client, a global tech leader, identified major inefficiencies in its internal data operations that were impacting product development and customer-facing services. Despite having enterprise platforms in place, the company lacked a cohesive internal data strategy, leading to operational silos, inconsistent insights and limited readiness for enterprise-scale AI adoption.

Together, these gaps were slowing responsiveness, increasing operational friction and impeding the client’s transition to a future-ready data enterprise.

The Solution
A Strategic, Human-centric Data Transformation Blueprint

WNS Analytics partnered with the client to co-create a strategic data blueprint focused on aligning human expertise, robust frameworks and future-ready technologies. The engagement delivered an integrated operating model for internal data management, spanning architecture, governance, security and enablement.

The Outcome
A Validated Roadmap for Enterprise-scale Transformation

WNS Analytics’ data strategy blueprint empowered the client to move from fragmented internal operations to a high-performing, insight-led ecosystem positioned for scalable, AI-powered innovation. The transformation accelerated time-to-insight for strategic initiatives by enhancing data accessibility and quality, enabling rapid and reliable insight generation. A strong foundational framework supported faster, more accurate decision-making across critical operations, while a scalable architecture positioned the organization for advanced analytics and AI driven innovation.

Tangible outcomes included:

% Reduction in Data Ownership Ambiguity

  • Clear accountability structures across applications like Salesforce and internal billing systems

  • Ad-hoc decisions replaced with structured, role-based data governance

>% Improvement in Workforce Data Proficiency

  • Tailored training and change management programs

  • Cultural transformation enabling data-driven decision-making

~% Increase in Data Access Compliance

  • Robust security model ensuring adherence to data privacy and security policies

  • Systematic governance framework enabling responsible use of data throughout internal processes

  • Comprehensive compliance structure safeguarding sensitive information while improving data accessibility

~% Acceleration in Effective Data Integration

  • Streamlined integration processes across disparate internal systems

  • Enhanced data flow reliability and consistency post strategic implementation

  • Improved information quality and accessibility supporting various business functions