The evolving New Media paradigm is posing challenges to media and entertainment companies to maximize their revenues through all available distribution channels. The problem is compounded by the fact that their supply chains, too, are not optimized for digital content.
Also, since the distribution channels have undergone a drastic change, companies need to find a way to reach out and connect with their customers. WNS Sales, Marketing & Distribution Solution brings the best of both worlds by seamlessly integrating traditional and digital product sales, marketing and distribution. The solution also enables clients to roll out timely innovative pricing / packaging strategies in order to stay ahead of the competition.