|
|
Research and Analytics Services Outsourcing
 Innovative companies focus on understanding their customer’s needs and design products that meet those needs. The challenge is discerning the needs of the customer in the face of decreasing brand loyalty and of competition in an increasingly global marketplace. WNS Research and Analytics helps companies better understand their customers, providing insight-based business decision support. Business insights that help our clients answer the following questions
■ Why is market share decreasing in certain products and geographies?
■ Is the pricing of products and services appropriate?
■ How can I better understand my customers?
■ How can I draw insights from a plethora of customer data?
■ How can I gain greater efficiencies to support my Investment decisions?
■ How can I track products, portfolios, markets, competitors and targets regularly
and more effectively?
Leveraging our deep research and analytics expertise, industry intimacy, focus on operational excellence and a robust global delivery model, WNS helps leading companies make insight-based business decisions. Our comprehensive services, which include analytics, market research, and business and financial research, provide actionable insights to companies across a range of industries such as Banking and Financial Services, Consumer Packaged Goods, Insurance, Manufacturing and Retail.
Our service offerings include
| Business and Financial Research |  | Experts in information research and analysis supporting global client's strategic
decision making as well as day to day research support
|
| Business and Financial Research |  | Experts in information research and analysis supporting global client's strategic
decision making as well as day to day research support
| ■ Company and Industry Research - Detailed company profiles and analysis, Tear Sheets
- SWOT, value chain analysis, stock and shareholding analysis
- Industry benchmarking, industries / sectors reports
| ■ Business Intelligence - Market entry strategy, product launches, country reports
- Trend Analysis, Competitive landscaping
- Economy studies and demographic profiling
| ■ Corporate Finance and M&A Support - Pitch Book Support
- Comparables, Precedent Transactions, Benchmarking, LBO models
- Financial Analysis and Valuations
| ■ Equity and Fixed Income Research - Financial Models and Forecasting
- Research Report Support
- Valuation Models
- Investment Memos and Earnings’ Summary
| ■ Library (Business Information) and Documentation Services - Annual reports, SEC filings, research reports, news, etc.
- Content development for databases and newsletters
- Compilation and presentation of pitch books, prospectus, etc
- Adhoc research query support
| | |
| Market Research | | Leaders in delivering offshore market research, providing end-to-end solutions to
research houses and corporates
|
| Market Research | | Leaders in delivering offshore market research, providing end-to-end solutions to
research houses and corporates
| ■ Survey Design - Proposal Research
- Study Design
- Proposal Compilation
- Questionnaire Design Support
| ■ Survey Management - Survey Programming (CATI/CAPI/Web)
- Script Checking
- Telephone (CATI) and Web Surveys
- Field Work Monitoring
- Panel Management (Online/Telephonic)
| ■ Data Management/Processing - Data Entry (Paper/Scanned Questionnaires)
- Open End Coding
- Data Transcription (for Qualitative DIs and GDs)
- Data Validation and Cleaning
- Tab Plan / Weighting Plan
- Content Analysis (for Qualitative DIs and GDs)
| ■ Presentation/Report Writing - Report Validation, Tabulation and Analysis
- Posting and Charting of Tabulation Data
- Presentations and Reports in PowerPoint / Word / Pdf
| ■ High-end Market Research Analytics - Brand and Consumer Modeling
- Actionable Segmentation and Targeting
- Market Mix Modeling, Trade modeling
| | |
| Domain Based Analytics | | Delivering business impact by providing actionable analytics solutions which
leverage domain expertise in multiple verticals
|
| Domain Based Analytics | | Delivering business impact by providing actionable analytics solutions which
leverage domain expertise in multiple verticals
| ■ Brand and Consumer Analytics - Category and Market Evolution
- Customer Response Modeling
- Actionable Segmentation, Targeting and Profiling
- Portfolio Mapping and Optimization
| ■ CRM Analytics - Campaign Management: Design, Execution, ROI Analyses
- Response Modeling: Acquisition, Cross-sell / Up-sell Analytics
- Loyalty Management and Customer Lifetime Value (LTV) Analysis
- Retention Modeling
| ■ Modeling and Calibration - Market Mix Modeling
- Collections Analytics and Delinquency modeling
- Fraud Analytics
- Value@Risk Modeling
- Risk Based Pricing
- Marketing ROI Optimization
- Volume Forecasting
| ■ Web Analytics - Online Traffic Analysis
- Path and Conversion Analysis
- Text Mining and Buzz Analytics
| | ■ Tools and Simulators | | |
| Data Services: Business Intelligence and Reporting | | Enabling faster decision making by providing effective reporting solutions
|
| Data Services: Business Intelligence and Reporting | | Enabling faster decision making by providing effective reporting solutions
| | ■ Data Acquisition and Aggregation | | ■ Data Cleansing | | ■ Data Analysis | | ■ Report Design and Generation | | ■ Executive Reports and Dashboards | ■ Insights Generation - Benchmarking studies based on regular reports
- Forecasting from trends of periodical reports
- Ad-hoc analysis to form hypothesis and do statistical analytics to validate these hypothesis
| | |
| Business Services | | Providing high impact presentation support and other allied services
|
| Business Services | | Providing high impact presentation support and other allied services
| ■ Visual Aids/Graphics Support - Creating new and modifying existing templates/graphs
- Creation of PowerPoint decks
- Charting of tabulated market research data
- Other graphic support services
| ■ Virtual Administrative Assistance - Secretarial services ( Expense, Timesheet and Invoicing)
- Meeting Administration
- Travel Administration
| | |
Click here to request for services.
|
|