BPO Solutions for Telecommunications Industry

In today’s turbulent environment, the Telecommunications industry has been considering out-of-the-box strategies to help weather this uncertainty. Telecom outsourcing or leveraging BPO (business process outsourcing) is one such strategy being adopted by industry leaders. Telecom companies outsource various functions of the business from call center outsourcing to maintaining and supporting mature product lines to more recently co-developing sophisticated 3G node elements. 

Outsourcing has the potential of helping telecommunications companies manage cost pressures, gain access to specialized resources, optimize existing investments and establish a flexible strategy to retain and acquire more customers.

The traditional operating models undergo a rethink as managing growth; human performance challenges, technology imperatives, and need to achieve superior operational performance are taking center stage.

At WNS our employees, working as an extension of our clients, help Telecommunications companies unlock the potential of their value chain. WNS’s telecom outsourcing solutions comprise a range of BPO (business process outsourcing) services such as call center outsourcing, finance and accounting outsourcing, billing operations outsourcing and other core/non-core processes. By adopting WNS’s telecom outsourcing solutions, telecommunication companies drive growth, achieve cost efficiencies, improve customer retention and improve new service innovation.

Our service offerings include

Customer Acquisition

 ■  Order entry
 ■  Order fulfillment
 ■  Contract management
 ■  Lead generation
 ■  Outbound sales
 ■  Sales analytics
 ■  Cross-selling and up-selling analytics

Operations and CRM

 ■  Inbound contact centre
 ■  Logging and monitoring service requests
 ■  Directory publishing
 ■  Churn Analysis and support
 ■  Usage analytics
 ■  CRM analytics
 ■  Collection analytics
 ■  Traffic routing planning
 ■  Web correspondence
 ■  Network utilization reporting and analytics

Sales and Contracts Administration

 ■  Telemarketing
 ■  Inside sales
 ■  Pricing and contract preparation
 ■  Sales order taking
 ■  Ordering support
 ■  Inbound contact center

Order Provisioning and Order Management

 ■  New product and services, service delivery process creation
 ■  Order provisioning
 ■  Technical validation and support
 ■  Rejected Order Tracking
 ■  Multi Vendor Tracking
 ■  Order Tracking
 ■  Proactive Order Management
 ■  Test Delivery Conformance
 ■  Billing
 ■  Data Management (Forms, Administrations)
Case Studies
iconSITA
Industry: Telecommunications
Process: Supply chain knowledge management

Helping SITA build agility into their supply chain management to optimize product delivery and increase service levels

Key features of the WNS solution include

  • Exceeded telesales target in 2007 by 37 percent
  • Generated savings by focusing on debt collection of small tomid-sized customers
  • Supported improvement of on-time delivery of customer orders by 20 percent in one year
  • Supported the provisioning of more than 13 new products in four years
  • Successfully managed the service delivery of nearly 27,000 orders in one year
  • Reduced the average handling time of customer portal requests from eighteen days to three and a half days using LEAN methodology


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